And, unfortunately, MFA sites will bring in more money if they solve fewer problems. e.g., you want your content to be good enough that it brings in traffic, but not so good that it solves problems (leaving visitors not needing to click your ads).
The concept of "ideas" and inspiration has proved effective for me on a couple of sites. The ideas and inspiration help people get a vision of what they could do, but they'll still need to click ads to execute that (e.g., give them ideas for bathroom tiling, but leave them to click on to tiler's website to get quotes).
The concept of "ideas" and inspiration has proved effective for me on a couple of sites. The ideas and inspiration help people get a vision of what they could do, but they'll still need to click ads to execute that (e.g., give them ideas for bathroom tiling, but leave them to click on to tiler's website to get quotes).