You don't provide enough detail for specific suggestions, but it sounds like you would benefit from having a mentor who has been down this path before.

Another way is start inviting smart and experienced people to lunch to bat around ideas. You don't even have to know them personally - a lot of people are glad to chat casually over lunch in the spirit of helping fellow entrepreneurs.

After having a few discussions like this you'll be able to see things from multiple perspectives and choose the best path to fit your business.

This will cost you nothing but lunch in exchange for some very valuable advice.