If you demand the things to be impressive in order to count, you can not build culture of building. You will build culture of impressing. And impressing in most cases requires a lot of money thrown on pr.
This is so true. I'm more impressed by the focused and successful long-term (~20 year) plan of revitalization of the local downtown than I am by most things out of Silicon Valley. It started with a cheesy video [1] and now you can go find small businesses [2][3][4] operating in what used to be the hollowed out husks of a past era.
It started from a dying post-WW2 textile town and now it's showing up in movies and TV shows as an idyllic small town. It's not even that kind of idyllic small town. The local paper's editor wrote articles in favor of marriage equality, trans rights, and racial equality and still hasn't been run out of town.
