Anecdotal but I’m a stronger-than-most believer in free speech and I don’t think Musk is doing anything other than lip-service and a clever anchoring of free speech as a value that he, quite successfully, associated with himself. It’s textbook manipulative behavior, claim you strongly believe in something early, and then people won’t question it. If you pretend he never claimed to be pro-free speech, and make a judgment of his actions alone, does he feel like someone who genuinely strives towards free speech? He surely wants to be contrarian, but free speech is much more than edginess.