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I hate doing this to a new, exciting brand launch, but... it really looks like a pair of underwear (briefs) to me.


This would not be the first time!

"A Brief Problem"...

http://blog.rjmetrics.com/2013/10/09/our-logo-looks-like-und...


It's not something you'd have thought was a common problem but some things surprise you...


Still not as bad as the OGC logo a few years back:

http://en.wikipedia.org/wiki/Office_of_Government_Commerce#L...


I didn't see it until you mentioned it, but now I can't unsee it.


First thing I saw were underpants too. I can't get it out of my mind.


Especially in one of their earlier mockups: http://i.imgur.com/yFwXJF3.png


Exactly my thoughts when I viewed it. But if you think about it, it is probably a enhanced "W" for Watsi.


What have been seen...


Saw the same thing. Wasti + BVD collaboration coming soon?


That was my initial reaction as well.


All I see is BVD's.




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